ALDO Spring Summer 2010 The ALDO SS 2010 trends speak to the Bohemian wanderer in all of us. We are invited to travel to new, exotic destinations full of vibrant colours and dramatic shapes. The collection’s bold lines and seductive textures also call us to experience everything that city life has to offer during those warm spring and summer nights. A sense of adventure, excitement, and a carefree attitude define the ALDO SS 2010 collection. DOWN TO EARTH FUN WESTERN - MEXICAN SPIRIT - ARTISANAL HARDWARE - TERRACOTTA & RUSTIC TONES SEED BEAD DETAILS - ORGANIC-INSPIRED - GEOMETRIC PRINTS
INSPIRATION A cross between hippie chic and sun-kissed, LA surfer grunge, Down to Earth is both youthful and carefree. The unmistakeable Mexican flavour conveyed through the trend’s rich colour palette and artisanal accents lend it the vibrant, optimistic spirit and eco-friendly outlook common to folk art. IN BLOOM COSMETIC SKIN TONES - PRETTY PASTELS - CHEERFUL FEMININITY - PRECIOUS DETAILS
INSPIRATION Quirky and ultra-feminine, In Bloom revisits the pop candy colours and playfully sultry shapes common to the stylized, all-American 50s pin-up. In also citing preppy and romantic English garden elements as well as the glamorous French Riviera resort look, this trend delivers a fresh summer vibe that is romantic and fun. With its combined innocence and precocious seductiveness, In Bloom calls to mind the iconic femme fatale Lolita. MODERN TRIBAL CULTURAL HYBRID - URBAN GLAMAZONIANS - AMORPHOUS SHAPES - ELECTRIC EXOTICS -DESERT SNAKESKINS
INSPIRATION Modern Tribal represents a colourful vision of a mythical African world that combines tribal elements with innovative designs and graphics. Inspired by the bold colour palette of the tribal tradition, this story invites your imagination to travel to a vibrant landscape distinguished by its angular shapes and clean lines.
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